Know Your Margins

Start a custom activewear collection with us and you can achieve a retail markup of 4 to 5 times your production cost. The activewear market is one of the fastest growing categories in fashion, driven by the global shift toward wellness, movement, and active lifestyles. With the right product, branding, and social media strategy, the numbers work.

A USD 15 sports top can retail for USD 79 to 109 or more with strong branding and positioning.

Where to Start

01 –

Most brands launch with 4 to 6 styles: two tops, a pair of leggings, and training shorts. Brands building for pilates, athletics, or court sports are increasingly adding dresses and skorts alongside these core pieces.

02 –

Production starts from 250 to 300 units total, depending on whether you choose ready-to-order or custom designs. As your brand grows, scaling is simply a case of adding styles, colours, or increasing quantities per style.

03 –

Our MOQ for custom designs is 300 units total, 30 per style, 3 per size per colour. For ready-to-order designs, the MOQ is 250 units total, 30 per style, 3 per size per colour.

04 –

Higher volumes lower your cost per piece, so planning your range properly from the start protects your margin.

Activewear Budget Examples

$5K

STARTER

Starter Range

A focused first collection across 4 to 5 styles in 3 to 4 colours at 250 to 300 units. Enough to test your market, validate your fit, and learn which styles your customer reaches for first.

$10K

EXPANDED

Expanded Range

More styles across gym, pilates, and court categories, additional colours, and a range that works for both direct to consumer and wholesale. Higher volumes also improve your margin per piece.

Quality Is Your Brand

Cheap fabric that loses its shape after three washes, stitching that pulls under pressure, or waistbands that roll and bag will cost you far more in returns and lost customers than they ever save in production. We build activewear that performs: compression that holds, fabric that moves with the body, moisture-wicking and squat-proof construction finished consistently across every unit.

Colours That Perform Together

Choose colours that mix and match across your range. A cohesive colour story makes your brand look considered and intentional, which is exactly what activewear buyers respond to. Start with 4 to 6 colours for your first order. Too many colours spread your units thin, slow sales, and complicate restocking. Sizes S and M move fastest in most markets, so weight your ratio accordingly.

See Fabrics & Colours

Activewear Has No Off-Season

Unlike swimwear, activewear sells year-round. Gym, pilates, and court sports have no hard-selling window, which means your launch date stays flexible. Allow approximately two months from the start of sampling through to samples arriving, bulk order placed, and stock ready to sell. It is the first order that takes the most time. Once established, top-up and repeat orders in stock colours are often dispatched within four weeks.

Branding Sets You Apart

A branded activewear collection consistently outsells an unbranded one across every market we supply. Branding is confirmed during sampling, so production is ready from day one. The USD 30 development fee per custom style is refunded in full when you place your bulk order.
Branding Options :
Elasticated jacquard waistbands
your brand name woven into the waistband
Under-bust jacquard bands
branded elastic carried across your sports bra and crop top
Heat-press labels
your logo pressed to the inside back of every article
Woven labels
size and care labels carrying your brand name
biodegradable zip-lock packaging
crafted from 100% cornstarch

Quick Checklist Before You Order

  • Colours mix and match across tops and bottoms.
  • Size ratio weighted toward S and M.
  • Allow 2 months from the start of sampling to your bulk order ready to sell from the box.
  • MOQ confirmed: 300 custom, 250 ready to order, 30 per style, 3 per size per colour
  • Branding confirmed: jacquard waistbands, heat-press labels, packaging.

The Bigger Picture

Building an activewear brand can be part-time or full-time, but it takes dedication, focus, and resilience, especially during the slow weeks. A successful activewear brand gives you the freedom to work from anywhere in the world, on your own terms. Few businesses offer that kind of life.
Send us your designs, request a callback, or simply get in touch. We will take it from there.
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